Global Snacking Co.

Kellogg's Rice Krispies Treats Originals box next to a bonfire with people laughing in the background

A leading company in global snacking, international cereal and noodles, and North America frozen breakfast, with iconic, world-class brands and strong underlying growth momentum and profitability.

Global Snacking Co. Profile

With 2021 net sales of $11.4 billion*, Global Snacking Co. represents 80% of Kellogg Company’s portfolio. As an independent company, Global Snacking Co. will be able to focus investments and capital to build on its strong growth momentum and profitability. 

This business will be a higher-growth company than today’s Kellogg Company, featuring a more growth-oriented portfolio and aided by more focused resources and attention to brand building, innovation, and international expansion of world-class brands, and to building scale in emerging markets.

Kellogg Company’s three international regions will remain almost entirely intact, becoming part of Global Snacking Co.

Steve Cahillane will remain Chairman and Chief Executive officer of Global Snacking Co.

Window Icons Timeline 220601 Wheat

~$11.4 B*

est. annual net sales

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~$2 B*

est. adj. EBITDA

*All net sales and adjusted-basis EBITDA figures are based on the Company’s 2021 unaudited results derived from internal management reporting, further adjusted for splits by brands and markets, as well as preliminary cost and expense allocations, including corporate expenses; these figures will be refined prior to the transactions. Please refer to the reconciliations of adjusted-basis EBITDA, a non-GAAP financial measure, to reported operating profit in the press release about this announcement.

Our Brands

Snacks

Cheez-It logo
Clubcrackers
Kellogg's Nutri-Grain Bars logo
Parati logo
Pop-Tarts logo
Pringles logo
Kellogg's Rice Krispies Treats logo
RX BAR logo
TownHouse Crackers logo

International Cereal and Noodles

Kellogg's All Bran (International) logo
Coco Pops logo
Kellogg's Corn Flakes (International) logo
Kellogg's Crunchy Nut logo
Extra logo
Frosties logo
Kellogg's Instant Noodles logo
Kellogg's logo
Kellogg's Krave logo
Miel Pops logo
Nutri-Grain Logo
Kellogg's Rice Krispies logo
Special K logo
Sultana Bran logo
Trésor logo (1)
Wheats logo
Zucaritas logo

Frozen Breakfast

Eggo logo

List of brands is meant to be indicative and not exhaustive.

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What this portfolio transformation means for our employees

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